The best contractors in town shouldn't have to wait on word of mouth.
Contractors Guild is a marketing company built for contractors and home-service businesses — the crews who are great at the work but tired of waiting on an empty phone.
Electricians, plumbers, roofers, pool builders, and 17 more — 21 trades, all in construction and home services. It's the only world we work in, and the only one we'll take on.
The five things we actually do.
Meta Ads
Show up where homeowners are already scrolling.
Targeted Facebook and Instagram ad campaigns that put your contracting business in front of local homeowners the moment they're ready to hire.
Learn more02Google Ads
Be the first call when someone's already searching.
High-intent Google search campaigns that capture homeowners the moment they search for an electrician, plumber, or roofer in your area — and route them straight to your phone.
Learn more03Website Design
A site that looks like the company you actually run.
Fast, mobile-first contractor websites built to convert traffic into phone calls and estimate requests — with real project galleries, clear services, and your phone number where it belongs.
Learn more04Logo & Branding
Look like the real company you are — on a truck, a shirt, a sign.
A clean, contractor-grade brand identity — logo, colors, and type — that looks sharp on a work truck, a yard sign, a business card, and a phone screen.
Learn more05SEO
Show up in the searches that bring repeat business.
Local SEO built for contractors — service-area pages, reviews, and Google Business optimization that compound into a steady stream of calls and estimate requests month over month.
Learn moreGet a custom plan for your trade.
20 to 60 minutes on the phone and we'll tell you exactly where to spend — and where to save.
We know your trade. We specialize in it.
Pick your trade and we'll show you the actual plan — the moves we'd make for your crew, not a template we'd hand anyone.
We don't do dentists. We do the trades.
We picked one lane and learned it cold instead of selling the same template to every industry on the list. No rotating client roster, no copy-paste campaigns — just the trades, done right.
Trades, not everything
We're not the shop that adds a dentist to the roster next month. One industry, learned cold — that's the whole bet.
Talks like a job site
We quote in calls and booked jobs, not impressions and reach. You'll never have to translate agency-speak to your crew.
Tuned to your trade
Pool builders and plumbers don't win work the same way. We build around how your crew actually gets hired.
Honest about spend
If a channel won't pay for itself, we say so out loud. We'd rather keep a client for years than upsell you.
“I kept watching great contractors lose jobs to competitors with better marketing.”
I'm Joshua Diaz, founder of Contractors Guild. I spent years on job sites as an electrician before I started this — because too many skilled, honest contractors are invisible online while mediocre competitors with sharper marketing eat their lunch. Good work should be seen, and contractors deserve a shop that puts their trade first.
From first call to ringing phone.
No 90-page proposal. No six-month onboarding. We start with a real conversation and build from there.
We talk
A 20- to 60-minute call about your crew, your service area, and where you want more work.
We plan
A straight recommendation — what to spend on, what to skip, and what to fix first.
We build
Landing pages, ads, and a site tuned to turn searches into phone calls. Start today and your services go live within 3 business days.
We report
Monthly calls on the only metric that matters: jobs booked. Then we tune.
See what's on the table for your trade.
Pick your trade, set your average job, and dial the ad budget. This is a ballpark — not a promise — but it's in the neighborhood of what a real marketing engine adds to a crew like yours.
Estimates use typical cost-per-lead and close-rate ranges for electricians. Your numbers depend on your market, service area, and the work itself — we'll give you the real figures on a call.
- Qualified leads / mo
- 54
- Booked jobs / mo
- 28.1
- Cost per lead
- $56
- Annual added revenue
- $219,024
Good contractors deserve to be seen.
Tell us about your crew and your service area. Twenty to sixty minutes on the phone and you'll know exactly where to spend — and where to save.
A former electrician started this. We came out of the trades to help contractors build something bigger — not to sell marketing to businesses we don't understand.
21 trades served. One crew behind every account.